Perpetual – Newsletter Ad
What I Like About this Ad: Brand congruence: One of the main things I found positive about this ad was the brand congruence. With the brand colors, fonts, logo, messaging, and tone or voice all identical, this company does a great job of staying consistent. A consistent brand experience across all mediums makes your brand […]
The Clikk – Newsletter – Digital Marketing
What I Like About This Ad Utilize strong and recognizable trust signals: In this ad, I was positively surprised by how well The Clikk included some very clear and recognizable trust signals. Having done so, their entire advertisement sounded much more trustworthy and credible. I congratulate The Clikk for using this underrated strategy to our […]
Top Hat – Newsletter – Marketing
What I Like About This Ad Focused value proposition: One of the main things I found positive about this ad was the focused value proposition. If you have a good ad creative, it will catch someone’s attention, but, you only have a few seconds to entice a click with your ad copy. That is why […]
Section4 – Scott Galloway – Weekly Newsletter
What I Like About This Ad Focused value proposition: An important characteristic I liked about this ad was the focused value proposition. An appealing ad creative will attract attention; it only takes a few seconds to entice someone to click when you have a catchy ad copy. That is why you want to be extremely […]
