ecommerce Archives

Ecom World Conference – Level Up With 30,000+ Attendees

One thing that stood out to me was the video creatives used for this ad. I thought it was wildly creative and fit the overall tone of the ad very well. Some advertisers forget the importance of having an imaginative and fun ad creative. In the ad copy, I think Ecom World Conference leveraged brand […]

Ecom World Conference – THREE Action-Packed Days of Masterclasses and Networking

Something I found to be very effective with this ad was how well the ad copy was written, more specifically, how well it painted a picture in my head. This advertisement does a fantastic job of utilizing imagery, it is to the point where you can visualize exactly what they are saying. When done right, […]

Klaviyo-SaaS-Email Provider

What I Like About this Ad: Focused Value Proposition: Positive aspects of this ad include the focused value proposition. You only have a few seconds to convince someone to click with your ad copy if you have an engaging creative. Because of this, your value proposition needs to be extremely clear and to the point. […]

Taboola – GIF – Black Friday Sale

What I Like About This Ad: Focused value proposition: One of the main things I found positive about this ad was the focused value proposition. If you have a good ad creative, it will catch someone’s attention, but, you only have a few seconds to entice a click with your ad copy. That is why […]

Chirp – E-commerce

What I Like About This Ad: Attention-Grabbing Hook: One thing that was great about this ad was the hook and how well it grabbed your attention. Arguably one of the most important parts of an ad, this hook checks off all the boxes. This hook was attention-grabbing, not too complex, and very compelling, all of […]

Attentive – SaaS – Lead Magnet

What I Like About This Ad: Leverage brand values: I think that Attentive did a really good job of leveraging brand values in the ad copy. I think this can be a super-effective way to convey a brand’s personal views and values, which will, in turn, build brand trust and loyalty among customers. All in […]

Nimalist – eCommerce

What I Like About This Ad: Focused value proposition: One of the main things I found positive about this ad was the focused value proposition. If you have a good ad creative, it will catch someone’s attention, but, you only have a few seconds to entice a click with your ad copy. That is why […]