Twilio – Consumer Engagement Study

What I Like About This Ad Ad Creative: The aesthetics of the ad creative are in line with the aesthetics you see on the Twilio website which ensures that there is no loss of conversion scent when someone clicks on the ad and moves on to the landing page. The shapes and design elements used […]

JumpCloud – macOS MDM Whitepaper

What I Like About This Ad Ad Copy: The ad is very topical and addresses the issues and problems faced by the TechOps people of an organization. Major updates can cause previously working environments to crash and burn and the purpose of the ebook on offer is pretty clear with the ad copy. The Ad […]

JumpCloud – Breaking Up with Active Directory

What I Like About This Ad Ad Copy: The Ad copy does a great job of speaking directly to it’s target audience. It knows who will be seeing the ad and will it be relevant for them or not. With that in check the ad does not hold anything back in terms of laying back […]

Falcon.io – E-Commerce

What I Like About This Ad Ad Creative: The ad creative does a great job of giving the audience all the relevant information they need. The webinar date is displayed clearly at the top and the topic of the webinar is also clearly front and center for the audience to read and the icing on […]

Exponea – Black Friday (E-book)

What I Like About This Ad Ad Copy: The ad copy is expertly written to cover all the aspects of an ad copy that is being targeted to people that know what they want and is trying to pull them inside the advertiser’s funnel at the right time. The ad starts out with a good […]

DroneDeploy – Pushing the Boundaries of Aerial Inspection

What I Like About This Ad Ad Copy: The copy is very precise and to the point. It does not have any extra fluff as it aims to only address one thing and one thing only, the audience. The audience for this ad is the people that work in the oil and gas industry that […]

DroneDeploy – Preparing for Takeoff

What I Like About This Ad Ad Copy: The copy is very precise and to the point. It does not have any extra fluff as it aims to only address one thing and one thing only, the audience. The audience for this ad is the people that work in construction and the roofing business that […]